Whatever the time or day your website will still be working for you, promoting your business allowing potential customers or clients to contact you and submit enquiries about your goods and services.
Your Website can reach potential customers and clients, locally, nationally and internationally - at NO extra cost.
How much would it cost for a full page colour (if it were available), advertisement in your local newspaper? How much more would it cost for a full page advertisement in a national newspaper or journal?
Your Website gives you a multipage colour advertisement for much LESS money.
Not only do you have several pages of information to advertise your goods and services, but the information can be updated on a regular basis as and when products and prices alter. No need to wait until the next time you decide to place your newspaper advertisement before informing your customers or clients of new products and services that you have to offer.
Your Website can provide your business with a professional and up to date image.
Your customers or clients will not know whether you are working from your home and garage, or whether you have a suite of offices and a 5,000 sq. metre warehouse. Just because you run a small business does not mean that you cannot compete with the big boys. A website helps to provide you with a level playing field on which to compete.
Internet influenced sales will reach £20 Billion in the UK by 2007.
People are using the internet to research their buying decisions which shows that having a website is as good a shop front as a high-street store with some obvious advantages. Your customers or clients do not have to leave the comfort and warmth of their homes or offices in order to 'sample' the goods and services that you have on offer. They can browse your products at their leisure without feeling pressurised to make a decision by over zealous salespeople.
Your Website can actually improve rather than reduce your customer service.
Your web site can contain a Frequently Asked Questions (FAQ) page where customers and clients can view a list of questions and answers about your products and services. This page also reduces the need for you to keep responding to the same questions. Other ways to improve customer service is to provide downloadable fact sheets containing up to date information or helpful tips about your products and services.